Mark your calendars for LEGO World Play Day on October 12th! This exciting event is open to kids and adults of all ages and promises a day filled with fun activities at your nearest LEGO store. Participants can look forward to in-store challenges, tower building, robot building, and a variety of other ways to play.
LEGO started World Play Day in 2022 to celebrate its 90th anniversary and the importance of playing, creating, and using your imagination. The tradition continues this year, giving everyone a reason and opportunity to take a break and enjoy some fun and play.
Additionally, LEGO Insiders (a free membership program) offers points on LEGO purchases, rewards like cool LEGO gear, early access to new LEGO sets, and exclusive offers. So, if you’re a LEGO enthusiast, joining LEGO Insiders might be a good idea.
LEGO believes that ‘play is your superpower’. Playing unlocks a kid’s true potential and helps them connect with others and the world and communicate better. Plus, through playing, kids can learn to think outside the box, gain confidence, and improve their creative problem-solving skills. LEGO also feels that it’s important for adults to incorporate play into their lives as it helps us relax, stay centered, and continue to learn & grow.
Don’t forget, kids will receive a free bag of LEGO bricks while supplies last. So, make sure to mark your calendars for October 12th and join in on the fun at your local LEGO store.